Review Generation Team Lead & Community Manager
Core
Lead strategy and execution of a comprehensive review generation program across customer and enterprise segments, building an engaged reviewer community.
Role type
Senior Team Lead & Community Manager
Builds
Scalable review programs leveraging automation and AI
Domain
B2B Technology / SaaS
Required skills
Team leadership, campaign strategy, community building, data-driven optimization, marketing automation, CRM management, content strategy, A/B testing, AI tool proficiency
Preferred skills
Review generation experience, UGC management, ambassador program design, enterprise customer engagement, lead generation tactics, B2B SaaS background
Technologies
Ortto, Marketo, Salesforce Marketing Cloud, Salesforce Data Cloud, HTML, CSS, Liquid
Responsibilities
Own strategy and roadmap for review initiatives; Lead and coach a team of campaign specialists; Partner with marketing, content, and customer success stakeholders; Build and nurture an engaged reviewer community; Establish team-wide KPIs for review volume and quality; Collaborate with UGC teams for consistent messaging; Improve campaign performance through segmentation and experimentation; Monitor industry trends and introduce new approaches; Leverage AI tools to optimize workflows.
Seniority
Senior, hands-on IC with people management