Senior Director, Product Management - Measurement & Audiences Portfolio
Core
Strategic product leader owning the Measurement & Audiences portfolio, driving P&L and strategy for products enabling advertisers to plan, activate, measure, and optimize campaigns.
Role type
Senior Director, Product Management (Portfolio Lead)
Builds
Measurement and audience products for advertisers
Domain
Digital advertising, media intelligence, data science
Deliverable
production ML models
Required skills
Portfolio strategy, P&L management, team leadership, statistical methodology evaluation, cross-functional collaboration, market research, productization of insights
Preferred skills
Ad platform integrations (Google, Meta, Amazon, TTD), privacy-preserving measurement, B2B SaaS and media business models
Technologies
DSPs, analytics platforms, clean rooms, APIs
Responsibilities
Own vision and roadmap for measurement/audience products; lead and coach product team; partner with Data Science/Engineering on modeling; collaborate with Sales/Client Services on requirements; oversee strategic insights function; drive thought leadership on measurement standards
Seniority
Senior Director, hands-on IC with team leadership
