Marketing Manager — Engineering & Digital Construction
Core
Establish TerraSpanWorks' presence in international engineering, construction, architecture, and technology markets by developing strategies, generating qualified leads, and communicating services to potential clients and partners.
Role type
B2B Marketing Manager (Engineering & Digital Construction)
Builds
Online presence, lead-generation campaigns, marketing content, and business partnerships
Domain
Engineering, Construction, Architecture, Technology
Deliverable
product features
Required skills
B2B marketing strategy, digital marketing, lead generation, LinkedIn outreach, market research, content creation, data analysis, project management, technical communication
Preferred skills
International B2B marketing, CRM/marketing automation, SEO, AI-assisted marketing tools, existing network in construction/engineering
Technologies
LinkedIn, CRM platforms, marketing automation tools, AI marketing workflows
Responsibilities
Develop and execute marketing strategies, identify potential clients and partners, manage outbound and inbound lead-generation campaigns, create marketing content and case studies, research target markets and competitors, track marketing metrics, collaborate with engineering teams to translate technical services into business messaging, help develop international business opportunities, experiment with new digital marketing and AI workflows
Seniority
Mid-level, hands-on IC