Growth Lead
Core
Senior growth operator owning strategy and execution for a portfolio of digital-first consumer brands, bridging high-level planning with hands-on media, CRO, and retention tactics.
Role type
Senior IC Growth Lead (Client-facing)
Builds
Profitable, durable growth strategies and operating plans for ecommerce brands
Domain
Ecommerce, Digital Marketing, Consumer Brands
Required skills
Paid media strategy (Meta/Google), Conversion Rate Optimization, Retention & Lifecycle marketing, Growth planning, Ecommerce economics, Data analysis, Stakeholder management, Hypothesis testing, Cross-functional alignment
Preferred skills
Experience leading growth for digital-first consumer brands, AI experimentation, SQL/BI tools, Marketing automation
Technologies
Meta Ads, Google Ads, Klaviyo, SQL, BI tools, Marketing APIs, AI tools
Responsibilities
Develop client growth strategies and operating plans, manage paid media accounts and optimize spend, identify CRO opportunities across the customer journey, improve retention and LTV, align marketing calendars with business goals, act as a trusted advisor to founders and CMOs
Seniority
Senior, hands-on IC