Senior Media Insights Analyst
Core
Manages a portfolio of complex client accounts within the Media Intelligence & Operations department, delivering high-quality reporting, QBRs, and strategic analysis that connect media performance to business outcomes.
Role type
Senior IC media insights analyst
Builds
Strategic narratives, QBRs, and advanced analytical reports for client accounts
Domain
Digital advertising and media intelligence
Deliverable
dashboards & analysis
Required skills
Advanced analytical methods (incrementality, difference-in-differences, multi-channel attribution), BI platform expertise (Tableau, PowerBI, Looker Studio, DOMO), Python or R, SQL, Excel/Google Sheets, data governance
Preferred skills
AI-powered coding agents, SQL, Python/R, Scrum certification
Technologies
Tableau, PowerBI, Looker Studio, DOMO, Python, R, SQL
Responsibilities
Design and deliver monthly reports, QBRs, and ad-hoc analyses; leverage AI and programming languages to analyze large datasets; apply advanced analytical methods to evaluate campaign effectiveness; monitor performance and identify optimization opportunities; design strategic visualizations in BI platforms; mentor junior team members; improve internal measurement rigor and dashboard usability
Seniority
Senior, hands-on IC
