Amazon & Retail Media Strategist - Search (PPC)
Core
Own execution, performance, and growth of Amazon & retail PPC advertising campaigns for clients, tying efforts to broader business goals.
Role type
Retail Media Strategist (PPC)
Builds
Amazon & retail search advertising campaigns
Domain
Digital Marketing / Retail Media
Deliverable
product features
Required skills
Amazon Ad Console, Walmart Connect, Instacart Ads, Criteo Retail, CitrusAd, Google/Microsoft Office Suite
Preferred skills
Agency experience, AI tools utilization
Technologies
Amazon Ad Console, Walmart Connect, Instacart Ads, Criteo Retail, CitrusAd, Google Ad Console, Microsoft Office
Responsibilities
Manage Amazon & retail search campaigns across clients of various business types, sizes, and industries, including daily optimizations and high-level strategy changes; Provide intelligent analysis, interpretation, and action plans based on campaign performance data from Amazon Ad Console & other retail media platforms, tying into overall retail business performance; Continuously seek to improve campaign performance & business impact against client goals; Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Seniority
Mid-level, hands-on IC
