Lead - Emerging Vertical Solutions (Toronto)
Core
Lead incubation of 0->1 initiatives, manage solution development roadmaps, and drive user and revenue growth for programmatic advertising products.
Role type
Senior Lead, Vertical & Performance Solutions (Strategy & Program Management)
Builds
Strategic growth initiatives and new solutions for programmatic advertising platforms
Domain
AdTech / MarTech / Programmatic Advertising
Deliverable
product features
Required skills
strategic project management, go-to-market strategy, business problem discovery, cross-functional leadership, data analysis, stakeholder management, ecosystem partnership development
Preferred skills
consulting experience, product management, operations, alliances management
Technologies
data analysis tools
Responsibilities
Lead incubation of 0->1 initiatives and program manage solution development; Research and analyze competitive landscape and client data to identify growth opportunities; Develop and manage go-to-market strategies; Serve as SME to clients and internal stakeholders; Translate roadmap elements into executable Tier 1 projects; Communicate vision to senior decision-makers; Act as Engagement Lead to ensure project success; Establish a 'Day 2' framework for monitoring adoption; Build and grow relationships with ecosystem partners.
Seniority
Senior, hands-on IC with strategic oversight
