Product Marketing Manager
Core
Build the product marketing function end-to-end for a FinOps platform, shaping positioning, messaging, and go-to-market strategy for technical audiences to drive adoption and pipeline.
Role type
First Product Marketer (building function from ground up)
Builds
Go-to-market strategy, positioning assets, sales enablement materials, and release marketing for a cloud cost optimization platform
Domain
FinTech / Cloud Infrastructure / FinOps (via careerplan.io/jobs/435eddc1-e7a2-4097-9f2c-a8f4517df9b4-product-marketing-manager-at-vantage)
Deliverable
product features
Required skills
B2B SaaS product marketing, go-to-market strategy, product positioning, technical audience engagement, content creation, analyst relations, stakeholder partnership
Preferred skills
Experience launching technical products, building marketing functions from scratch, high-agency mindset
Technologies
None explicitly listed
Responsibilities
Shape messaging and positioning for technical markets; lead marketing for product releases; define go-to-market strategy for new features and partnerships; develop sales enablement assets; interface with customers to gather market insights; support analyst relations
Seniority
Mid-Senior, hands-on IC