Sales Growth & Online Manager
Core
Define and execute Brazil's digital strategy for online B2B growth (300k+ customers) via the Bees platform, managing activation calendars, loyalty programs, and CRM execution.
Role type
Manager, Digital Strategy & Sales Growth
Builds
Digital customer acquisition and retention strategies, CRM campaigns, and online activation plans for B2B clients.
Domain
FMCG / Food & Beverage / Digital Sales
Deliverable
product features
Required skills
Digital marketing strategy, CRM strategy, Sales execution, Commercial planning, Strategic thinking, Project management, Leadership, Analytical skills
Preferred skills
MBA, Experience with SFMC, Experience with Bees platform
Technologies
SFMC, Bees
Responsibilities
Define online journey, media, activation and promotion calendar for online B2B customers; Define and execute Short, Mid and Long term Activation & Innovation Calendar; Lead and Develop CRM B2B agenda through SFMC; Define Loyalty Program strategy and activation plan; Responsible for Online journey budget & investments.
Seniority
Manager, 5+ years
