Founding VP of Sales / GTM Lead (Equity-Only, Co-Founder Track)
Core
Founding VP of Sales / GTM Lead building an AI-Native Profit Operating System for Shopify and DTC brands.
Role type
Founding VP of Sales / GTM Lead (0-1 stage)
Builds
AI-Native Profit Operating System for Shopify and DTC brands
Domain
E-commerce, AI, Attribution, Profit Intelligence
Deliverable
production ML models
Required skills
DTC/Shopify native expertise, consultative selling, agency partnership building, product direction shaping, early revenue engine construction, attribution modeling fluency, media buying mechanics understanding, first-party data knowledge, conversion path analysis, probabilistic vs deterministic attribution, pixel tracking, event pipelines, LTV logic
Preferred skills
Background in Triple Whale, Northbeam, Hyros, Motion, Prescient AI, Shopify ecosystem, Performance agencies, DTC consulting, Media buying, Analytics SaaS, Attribution tooling, MarTech sales
Technologies
Shopify, Meta Ads, Google Ads, GA4, Pixel tracking, Attribution modeling tools
Responsibilities
Close high-intent Shopify & DTC brands using attribution audits and profit intelligence, build agency partnerships with performance agencies and media buyers, help shape product direction by refining onboarding and positioning, build the early revenue engine including outbound strategy and pricing logic
Seniority
Founding, hands-on IC
