Marketing VIS Category Expert - Marketing
Core
Lead user acquisition, engagement, and brand building strategies for the automotive category (Marketplace Vis) across 6 countries in Latin America.
Role type
Senior Category Marketing Manager (Automotive)
Builds
User acquisition campaigns, brand awareness initiatives, and online/offline marketing plans for vehicle sales.
Domain
Automotive retail / E-commerce / Latin America
Required skills
Strategic thinking, problem-solving, communication, autonomous work, proactive attitude, influence, team engagement, marketing for tech companies, AI usage, consulting/strategy/finance background (preferred)
Preferred skills
Consulting, strategic planning, finance
Technologies
Artificial Intelligence (AI), Paid Marketing, SEO, Own channels
Responsibilities
Lead user acquisition and engagement plans across 6 countries; Collaborate with Paid Marketing, SEO, and Own channels teams; Develop brand communication strategy and work with media agencies and OEMs; Measure and optimize campaign results using insights and AI; Present plans and results to leadership.
Seniority
Senior, hands-on IC
