Director/Senior Manager of Product Marketing
Core
Develop and execute go-to-market strategies for big data solutions, driving demand generation and market analysis.
Role type
Senior IC product marketing director
Builds
PRISM product and solutions portfolio
Domain
Big data, enterprise software
Deliverable
product features
Required skills
go-to-market strategy, market analysis, competitive intelligence, pricing strategy, demand generation, sales collateral creation, thought leadership, cross-functional collaboration
Preferred skills
healthcare domain knowledge, finance domain knowledge, MBA
Technologies
PRISM
Responsibilities
Define cross-functional go-to-market plans, lead market analysis and competitive intelligence, work with customers to understand market needs, create sales collateral, drive demand generation activities, develop mindshare and thought leadership, coordinate with global teams, develop Marketing Requirements Documents
Seniority
Senior, hands-on IC