Media Insights & Analytics Lead, APAC
Core
Lead strategic analytics and insights for Holdco partnerships across the APAC region, acting as a trusted partner to translate complex media data into actionable business recommendations.
Role type
Senior IC Client Analytics Partnership Lead
Builds
Data-driven measurement solutions and insight frameworks for media holding companies and enterprise advertisers
Domain
Adtech / Programmatic Media / Digital Marketing
Deliverable
dashboards & analysis
Required skills
Programmatic media measurement, data storytelling, stakeholder management, cross-functional project leadership, media ecosystem knowledge, data visualization, SQL, Tableau, Power BI, R, advanced Excel
Preferred skills
Multi-channel marketing measurement (email, offline), experience with large global agencies (WPP, Publicis, etc.)
Technologies
Tableau, Power BI, SQL, R, Excel
Responsibilities
Participate in discovery workshops to understand business goals and media strategy; represent the company in key client meetings delivering data-backed insights; develop insight frameworks and data narratives; support test-and-learn initiatives; collaborate with Solutions and Product teams to define analytics enhancements; lead cross-functional initiatives on measurement and reporting automation.
Seniority
Senior, hands-on IC
