マーケティング / マネジャー候補
Core
Lead marketing strategy planning and execution for PayPay Card and PayPay Credit, driving new member acquisition, brand awareness, and usage promotion.
Role type
Marketing Manager
Builds
Marketing campaigns, product experience improvements, and cross-company initiatives for PayPay Card and PayPay Credit.
Domain
Fintech / Digital Payments
Deliverable
product features
Required skills
Marketing strategy planning, Campaign planning and execution, KPI design and operations, Product feature planning, Growth strategy execution, Cross-functional project leadership, Team management
Preferred skills
Business planning, Project management, Data-driven strategy formulation
Technologies
Data analytics, UI/UX design tools
Responsibilities
Plan and execute marketing campaigns for member acquisition and usage promotion, Propose improvements to onboarding flows and app UI/UX, Lead joint initiatives with group companies (PayPay, SoftBank, LINE, Yahoo), Manage team development and project delivery
Seniority
Manager, hands-on leadership
