Yield & Monetization Analyst (Contract)
Core
Strengthen the analytical and operational layer of a programmatic advertising business to fund a consumer AI product, focusing on segmentation, price-floor governance, and cross-functional alignment with subscriptions.
Role type
Contract Yield & Monetization Analyst
Builds
Audience/inventory segmentation frameworks, weekly price-floor governance cadence, and revenue reporting dashboards
Domain
Programmatic advertising, consumer AI, hybrid monetization (ads + subscriptions)
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
audience/inventory segmentation, cohort analysis, SQL, BI tooling (Looker/Tableau), Google Ad Manager (Unified Pricing Rules), programmatic ecosystem knowledge (AdX/Open Bidding/SSP/DSP/RTB), hybrid monetization strategy, A/B testing, anomaly investigation
Preferred skills
experience with demand integrations (Amazon TAM), translating findings to leadership briefings
Technologies
Google Ad Manager, SQL, Looker, Tableau, AdX, Open Bidding, Amazon TAM
Responsibilities
Define and refine audience/inventory segments for pricing strategy; manage weekly price-floor reviews and adjustments; align ad strategy with LTV and user experience goals; monitor revenue and run A/B tests; build dashboards connecting segments to revenue outcomes; support demand integrations analytically
Seniority
Mid-level, hands-on analyst
