Growth Marketing Manager
Core
Lead Australian go-to-market strategy and execution for the transition of Solar Service Guys to the Omnidian brand, driving residential customer acquisition and commercial pipeline growth.
Role type
Growth Marketing Manager (B2B/B2C)
Builds
Residential solar health check leads and commercial pipeline for solar PV systems
Domain
Solar energy / Renewable energy services
Required skills
Google Ads, Meta Ads Manager, HubSpot, GA4, Airtable, copywriting, event management, budget management, campaign optimization, CRM management
Preferred skills
Solar/renewable energy industry experience, AI tools for marketing, short-form video content creation
Technologies
Google Ads, Meta Ads Manager, HubSpot, GA4, Airtable
Responsibilities
Generate qualified solar health check leads via paid search and social; manage external digital agency performance; develop targeted campaigns for commercial real estate owners and asset managers; execute trade show participation and industry events; build marketing calendars and reporting processes; develop customer advocacy and social content; track campaign performance and optimize budget allocation; support brand transition from Solar Service Guys to Omnidian.
Seniority
Mid-Senior, hands-on IC