(Sr.) Brand Manager - AD
Core
Develop and execute brand strategies, marketing plans, and sales forecasts for pharmaceutical products to drive market share and business growth.
Role type
Senior Brand Manager (Pharmaceuticals)
Builds
Brand strategies, marketing programs, sales forecasts, and training initiatives for assigned products
Domain
Pharmaceuticals / Dermatology / Autoimmune diseases
Deliverable
product features
Required skills
Market analysis, strategic planning, budget management, cross-functional collaboration, KOL relationship management, pricing strategy, project management, financial analysis
Preferred skills
Dermatology experience, autoimmune disease marketing, biologics experience, sales management background
Technologies
Excel, PowerPoint
Responsibilities
Analyze customer needs and market trends to identify growth opportunities; create and implement brand strategies and marketing programs; manage marketing budgets and monitor expenses; build and maintain relationships with key opinion leaders (KOLs); design training programs for sales teams; determine product pricing and positioning.
Seniority
Senior, hands-on IC