Manager, Marketing I/II - Thyroid Healthcare Marketing
Core
Develop and execute strategic marketing initiatives to support the launch and growth of a new thyroid healthcare brand.
Role type
Manager, Healthcare Brand Marketing
Builds
New brand launch strategies and commercialization plans
Domain
Healthcare (Thyroid) + Marketing
Deliverable
product features
Required skills
Strategic marketing planning, cross-functional collaboration, project management, regulatory compliance coordination, budget planning, market analysis, vendor management
Preferred skills
MBA, multi-therapeutic category experience, launch experience, market access experience
Technologies
Microsoft Office (PowerPoint, Excel)
Responsibilities
Develop brand launch strategy including positioning and segmentation; translate market research into actionable strategies; manage launch materials and omnichannel campaigns; coordinate with cross-functional teams for launch readiness; ensure promotional compliance; manage external agencies and vendors; monitor brand performance and recommend adjustments.
Seniority
Manager, hands-on IC