Senior Product Manager
Core
Own the full member journey from first touch through exam completion, driving identity, onboarding, engagement, and conversion funnels to increase registration and completion rates.
Role type
Senior Product Manager (Member Engagement)
Builds
Member engagement and activation roadmap, identity flows, onboarding, and conversion funnels
Domain
Healthcare / Imaging services
Deliverable
product features
Required skills
Funnel optimization, A/B testing, SQL, Analytics tools (Amplitude, Looker), Stakeholder management, User research, Journey mapping
Preferred skills
Scheduling flows, Payments flows
Technologies
Amplitude, Looker, SQL, GA, Mixpanel
Responsibilities
Own and optimize the end-to-end member engagement and activation roadmap; Design and execute rigorous A/B tests to identify funnel improvements; Partner with Marketing and Growth for cohesive messaging; Work with Engineering and Data to ship high-quality product experiences; Leverage analytics tools to diagnose friction points and increase funnel efficiency; Lead stakeholder alignment across cross-functional teams; Champion the voice of the member through research and usability sessions.
Seniority
Senior, hands-on IC