Head of Revenue - (Marketing AI)
Core
Architect and execute a world-class growth engine for a FinTech platform distributing yields from commercial real estate, environmental projects, and infrastructure assets.
Role type
Head of Marketing (Revenue & Growth)
Builds
A multi-channel marketing mix, brand narrative, PR roadmap, and a data-driven demand generation funnel.
Domain
FinTech, Commercial Real Estate, ESG/Regenerative Finance, Web3
Deliverable
product features
Required skills
Strategic vision, brand positioning, demand generation, account-based marketing (ABM), product-led growth, partnership negotiation, community building, team leadership, budget management, ROI optimization, GenAI/LLM implementation, martech stack expertise, data analytics (Python/SQL)
Preferred skills
Experience in real estate fintech, asset management, or banking; scaling a company from $10M to $50M ARR; fluency in a second language
Technologies
LLMs, GenAI, automation tools, SEM, social media, affiliate marketing
Responsibilities
Define multi-channel marketing mix and brand narrative; architect and optimize data-driven funnel from performance marketing to ABM; negotiate co-marketing agreements with banks and Web3 platforms; build and mentor a high-performance marketing squad; implement GenAI-driven workflows for lead gen and content ops; manage PR and performance metrics (CAC, ROI).
Seniority
Senior, hands-on IC with strategic leadership