Head Of Revenue Marketing Ai

## About the Role Could you be one of Architects, that build and operate our Marketing system? At CityZeen, we're driven by purpose: "Build Wealth, Heal Earth". We unlock access to commercial real estate, environmental projects and infrastructure assets to distribute yields. Bridging the gap between everyday investors and institutional-grade opportunities through transparent, ESG-aligned structures and cutting-edge digital tools. As we secure our pan-European FinTech licence and accelerate toward $100M ARR, we're seeking a visionary Head of Marketing who can architect and execute a world-class growth engine. You'll own everything from brand positioning and product-led demand generation to strategic partnerships in Web3, SaaS, and digital channels—fueling our next chapter of purpose-driven scale. "We are executing out of the box" ## Why You'll Love Building at CityZeen - Purpose-Built Growth: Join a seed-stage platform that's pioneering fractional real estate investing for the middle class, with assets backed by real buildings and blockchain transparency. - Blank-Slate Authority: You won't inherit a stale playbook—you'll design the entire marketing function, from budget allocation to global go-to-market strategy. - Equity and Impact: Significant stock-option package lets you share in the upside of our hyper-growth trajectory—and every campaign you launch drives genuine financial inclusion. - Global Footprint: Collaborate across Paris, Toronto, and Bogotá; work in English + two other languages if you'd like, and scale our brand across North America, Europe, and Latin America. ## What You'll Own Day One - Strategic Vision Ramp; Brand: Define a multi-channel marketing mix (product, place, price, promotion) that positions CityZeen as the go-to FinTech for sustainable real estate investing. - Craft our brand narrative, PR roadmap, and executive thought-leadership cadence to build trust with investors, partners, and media. - Demand Generation and Growth: Architect and optimize a data-driven funnel—from performance marketing (SEM, social, affiliate) to account-based marketing (ABM) for high-value institutional prospects. - Leverage advanced GTM models—Product-Led Growth, Channel-Partner, and Sales-Driven Growth—to hit ambitious user, revenue, and ARR targets across our key markets. - Partnerships and Community: Negotiate and activate co-marketing agreements with banks, asset managers, and leading Web3 platforms, driving joint initiatives that expand our reach. - Cultivate a vibrant founder-and-investor community—virtual and in-person—anchored by ESG-themed events and "Invest Like an Insider" masterclasses. - Team and Budget Leadership: Build and mentor a high-performance marketing squad (growth marketers, content strategists, performance analysts), setting KPIs and OKRs tied to top-and-bottom-line impact. - Own PR and performance with discipline—optimize CAC, ROI, and protect brand trust. ## C.R.O Brain - "You'll architect how AI agents, LLMs, and automation tools drive lead gen, content ops, and growth analytics." Build and experiment with GenAI-driven marketing workflows—using LLMs for campaign personalization, SEO scaling, and automated nurturing. ## Channel distribution - This is key for revenue, you will crack those channels and alliances, as we don't aim to waste budget on SEO, paying digitals ads, buzz-words, etc. ## Who You Are - 8++ Years with High-Grade marketer (nice to have if FinTech/Asset Mgmt/Banking): You've led marketing for scale-ups or incumbents, ideally in real estate fintech, Web3, or SaaS, and you know how to pivot fast when the market shifts. - 4+ years in growth marketing leadership, ideally having scaled a FinTech, Web3, or SaaS company from $10M to $50M ARR plus. - Tech and Data Savvy: Expert in martech stacks, analytics, and A/B testing—plus enough Python or SQL chops to interrogate your dashboards directly. - Polished Communicator: Fluent in English and at least one more language; comfortable speaking on stage, in boardrooms, and in C-suite strategy sessions. - Client-Obsessed Innovator: You're a master of empathy maps and buyer personas, always iterating your approach based on real-world feedback. - Cost-Killer and Negotiator: Fierce with vendor contracts and media buys—your targets: maximize reach while minimizing spend. ## What You Get - Equity and Rewards: Seed-stage option pool, competitive salary, and performance-linked bonuses. - Autonomy & Influence: A direct seat at the executive table, reporting to the CEO, with real sway over product, finance, and growth. - Mission-Driven Culture: Join a diverse team bound by our regenerative‐finance ethos—where every marketing dollar advances sustainability and inclusion. - Global Flex-Model: Hybrid-friendly in Paris or Bogota, with options for remote-first collaboration. ## Application Instructions - CV and Portfolio: Highlight two marketing campaigns you own end-to-end—share metrics and what you learned. - Strategic Brief: A one-page GTM (Include acquisition costs, expected CAC/LTV, and channel ROI assumptions) plan for launching CityZeen in one new EU/USA/LaTam (English, Hispanic, Brasilian, French) markets—focus on channels, partnerships, and KPIs. - Bring your boldest ideas and let's build the future of sustainable finance—together. ## About the Company At CityZeen, we're driven by purpose: "Build Wealth, Heal Earth". We unlock access to commercial real estate, environmental projects and infrastructure assets to distribute yields. Bridging the gap between everyday investors and institutional-grade opportunities through transparent, ESG-aligned structures and cutting-edge digital tools. ***Salary: The range you have are for residents in the USA, Canada, or Europe. For applicants from Latin America, South of Asia, India, Africa will be different (Market conditions). However, those appliying and looking for long term engagement, will perceive unique benefits. ***Stock options will come after a period of time.