Marketing Program Management Director
Core
Define and implement marketing strategies for Amazon's digital media services in Brazil, focusing on original content, brand definition, and customer acquisition.
Role type
Senior Marketing Program Management Director
Builds
Digital media services, original content, and localized brand propositions for Brazilian customers.
Domain
Entertainment industry, digital media, and consumer services in Brazil.
Deliverable
product features
Required skills
Business forecasting, go-to-market planning, performance reporting, brand strategy, content marketing, data analysis, cross-functional leadership, vendor management, competitive landscape analysis.
Preferred skills
Spanish language proficiency, experience in entertainment industry structures and subscription business models.
Technologies
None explicitly stated.
Responsibilities
Input into business forecasts and support delivery of KPIs; support external vendor/agency engagement; monitor local market trends and competitive landscape; develop holistic business plans with Country Manager and functional leaders; liaise between Content and regional marketing teams for content launches; support brand definition for local audiences; advise product marketing teams on UX and product solutions.
Seniority
Director, strategic leadership & execution
