Product Marketing Manager
Core
Own the commercial narrative layer of go-to-market, positioning the product in the market, enabling sales to win, and translating clinical evidence into stories for healthcare buyers.
Role type
Product Marketing Manager (B2B Health-Tech)
Builds
Sales enablement library (pitch decks, demo narratives, battlecards), market positioning, product storytelling for growth surfaces.
Domain
Health-Tech / Digital Insulin Pumps / B2B SaaS
Deliverable
product features
Required skills
B2B positioning, sales enablement, competitive intelligence, stakeholder management, product storytelling, data synthesis
Preferred skills
Healthcare domain knowledge, commercial instinct, technical curiosity
Technologies
None stated
Responsibilities
Define differentiated positioning across segments and geographies; build and maintain sales enablement assets; develop competitive views of the healthcare AI landscape; act as the voice of the market internally; partner with Growth and Design to optimize conversion; synthesize customer and competitive data into product decisions; track content contribution to pipeline.
Seniority
Mid-level (3–5 years experience)