Go-To-Market (GTM) Strategist
Core
Define and execute HP's global Go-To-Market strategy, shaping product positioning, sales channels, and market segmentation to drive commercial growth.
Role type
Senior Go-To-Market Strategist (Strategy & Commercial)
Builds
Global GTM strategies, market entry plans, and commercial roadmaps for HP's hardware and services portfolio.
Domain
B2B/B2C Hardware & Technology Sales
Deliverable
product features
Required skills
Strategic market segmentation, financial modeling, competitive analysis, data synthesis, cross-functional influence, AI-powered analytics, storytelling for leadership
Preferred skills
B2B sales cycle expertise, hardware ecosystem knowledge, channel/partner management, experience in top consulting firms or product management
Technologies
SQL, Excel, Power BI, Tableau, AI agents
Responsibilities
Develop GTM strategies including market sizing and prioritization; conduct market and competitive analysis; build data-driven narratives for senior leadership; drive cross-functional initiatives across sales, product, and finance; break down complex opportunities into structured workstreams.
Seniority
Mid-Senior, hands-on IC