Employer Branding Specialist
Core
Develop and launch a new global careers site, creating inspiring content and candidate experiences for various target groups and career levels.
Role type
Employer Branding Specialist (Recruitment Marketing)
Builds
Global careers website and candidate journey
Domain
Human Resources / Talent Acquisition / Digital Marketing
Deliverable
product features
Required skills
Employer branding, recruitment marketing, copywriting, storytelling, project management, UX understanding, CMS experience, stakeholder coordination
Preferred skills
Video production, digital engagement optimization, multi-stakeholder management
Responsibilities
Develop content for the careers site based on target groups and candidate journeys; Conduct interviews and research with internal stakeholders to gather insights; Create and edit web copy, employee stories, video, and visual material; Coordinate review, approval, and publication with global stakeholders; Test and quality assurance of the careers site for desktop and mobile; Optimize candidate journeys and user experience for engagement and conversion.
