Programmatic and Marketing Tech Manager - Malta
Core
Manage, optimize, and analyze performance marketing campaigns across digital channels in specific regions for the iGaming industry.
Role type
Programmatic and Marketing Tech Manager
Builds
Performance marketing campaigns across digital channels
Domain
iGaming, Performance Marketing
Required skills
Programmatic advertising, PPC, Social media advertising, Adserver tools, Google Tag Manager, Conversion APIs, Data analysis, Budget management, Creative brief development
Preferred skills
Data collection scripts, Another language proficiency
Technologies
Adserver tools, Google Tag Manager, Microsoft Excel
Responsibilities
Lead ongoing optimization of media campaigns using data-driven insights; Oversee setup, tracking, and performance analysis of campaigns; Monitor campaign budgets and provide ROI reports; Collaborate with internal teams and agencies on creative work; Provide regular reports to senior management on campaign performance and market insights.
Seniority
Mid-level, hands-on IC