Senior Product Marketing Manager - Ecom & IT
Core
Senior Product Marketing Manager bridging Product, Sales, and Marketing to position Voyado's e-commerce and IT solutions for retail brands.
Role type
Senior Product Marketing Manager (B2B SaaS)
Builds
Go-to-market strategies, buyer-led propositions, and sales enablement materials for Voyado's Agentic Customer Experience Suite.
Domain
Retail technology, e-commerce, and customer experience (CRM, loyalty, personalization).
Deliverable
product features
Required skills
B2B product marketing, go-to-market strategy, sales enablement, market positioning, cross-functional collaboration, technical storytelling, competitor analysis.
Preferred skills
Experience in martech, CRM/CX, or e-commerce domains; understanding of sales-led mid-market or enterprise organizations.
Technologies
Voyado Agentic Customer Experience Suite, CRM, loyalty platforms, e-commerce personalization tools.
Responsibilities
Develop buyer-led propositions and messaging for IT and e-commerce personas; Lead product launches and go-to-market initiatives; Create messaging frameworks, proof points, pitch narratives, and sales enablement materials; Collaborate on campaigns, customer stories, webinars, thought leadership, and launch content; Monitor market trends, competitors, and customer feedback to refine positioning; Support expansion and adoption initiatives with Customer Marketing.
Seniority
Senior, hands-on IC