SoMe-specialist
Core
Paid social specialist with full responsibility for customer campaigns, bridging strategy, creative concepts, and data-driven optimization across social platforms.
Role type
Senior Paid Social Specialist (B2C/B2B)
Builds
Paid social media campaigns for multiple clients
Domain
Digital Marketing / Social Media Advertising
Required skills
Paid social strategy, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, audience targeting, bid management, budget planning, A/B testing, campaign optimization, business goal alignment, creative briefs, data analysis, cross-platform adaptation
Preferred skills
Content creation (photo/video), organic social strategy, client account management
Technologies
Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads
Responsibilities
Manage paid social campaigns from strategy to optimization for multiple clients, build campaign structures and test setups, develop ad concepts and brief creative material, analyze results and scale successful campaigns, support clients with organic social work
Seniority
Senior, hands-on IC