Product Manager Institutional Business
Core
Drive institutional product strategy and P&L for established pharma brands in Mexico, focusing on decentralized tenders and private hospital channels.
Role type
Product Manager, Institutional Business (Pharma)
Builds
Product strategies, sales acceleration plans, and NPI launches for established pharmaceutical brands.
Domain
Healthcare / Pharmaceuticals / Institutional Sales
Deliverable
product features
Required skills
Institutional marketing strategy, P&L management, tender management (decentralized & centralized), NPI launch leadership, digital campaign execution, content management, data analytics, regulatory compliance, quality management systems.
Preferred skills
Omnichannel marketing knowledge.
Technologies
Digital marketing tools, content management systems, analytics platforms.
Responsibilities
Generate innovative projects to support sales forces and accelerate sales/prescription objectives; Achieve EPD Mexico institutional P&L per brand through marketing and finance governance; Lead team talent management for business plan compliance; Ensure success of NPI launches to maintain market competitiveness; Act as an intrapreneur to create value for stakeholders; Execute agile strategies based on client data needs; Approve promotional materials for regulatory compliance; Participate in quality audits and pharmacovigilance training.
Seniority
Mid-level, hands-on IC
