Growth Marketing Manager to Netset
Core
Define and execute international growth strategy for a B2B e-commerce platform, building brand awareness and generating qualified pipeline in new markets.
Role type
Growth Marketing Manager (B2B SaaS)
Builds
Brand awareness and demand generation for Nettailer, a commerce infrastructure platform for IT and Telecom resellers.
Domain
B2B e-commerce, IT & Telecom industry
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B growth marketing strategy, paid media (SEM, LinkedIn), organic search (SEO), marketing automation (HubSpot), lead generation strategy, data analysis, content creation, creative direction, AI tool utilization
Preferred skills
International market expansion experience, cross-functional collaboration with sales, dashboard management
Technologies
LinkedIn Ads, Google Ads, HubSpot, AI content tools
Responsibilities
Build and run digital marketing strategy (organic and paid), drive inbound lead generation via nurturing flows and landing pages, plan and execute webinars and events, manage marketing budget and reporting, support geographical expansion with market-specific messaging, own paid campaigns, manage full funnel from traffic to deal, create and brief converting content, optimize website creative quality, collaborate with sales and customer success, utilize AI tools for content and campaign acceleration
Seniority
Mid-level, hands-on IC