Founding GTM
Core
Founding GTM role responsible for writing the playbook, positioning, pricing, demand generation, and running product launches for a precision care SaaS platform in the aged care sector.
Role type
Founding GTM (Go-To-Market)
Builds
A per-bed SaaS product for aged care facilities to centralize clinical data and create precision health insights.
Domain
Health Tech / Aged Care
Deliverable
product features
Required skills
GTM strategy, pricing model design, demand generation, product launches, pipeline management, complex deal closing, business case creation, funnel reporting, AI tool proficiency
Preferred skills
Health tech domain knowledge, experience selling into regulated sectors, incumbent system integration experience
Technologies
AI tools
Responsibilities
Define customer messaging and ICP, own pricing and packaging, source demand via outbound and partnerships, execute product launches, manage sales pipeline, replicate successful sales motions
Seniority
Early-stage, hands-on IC
