Growth Specialist
Core
Lead growth strategy execution to drive customer acquisition, conversion, and expansion (NRR) for a B2B SaaS platform serving entertainment venues.
Role type
Senior Growth Specialist (B2B SaaS)
Builds
Customer acquisition funnels, ABM activations, and revenue expansion initiatives for venue clients.
Domain
B2B SaaS / Entertainment Technology
Required skills
Growth strategy, Paid media (Google/Meta/LinkedIn), ABM, CRM lifecycle marketing (HubSpot), CRO, Data analysis, AI tools for automation
Preferred skills
B2B SaaS experience, Hospitality/venue tech background, Customer marketing, Web experimentation
Technologies
Google Ads, Meta Ads, LinkedIn Ads, HubSpot, GA4, GTM, AI platforms
Responsibilities
Own acquisition strategy by market/channel; Lead paid media agency management; Execute Tier 1–2 ABM account plans; Design customer journeys and nurturing flows; Analyze campaigns and funnels to optimize conversion; Collaborate on cross-functional growth initiatives.
Seniority
Mid-Senior, hands-on IC
