Marketing Manager, Acute and Home Therapies
Core
Leads A/NZ marketing strategy for Acute and Home Therapies, translating global plans into local growth initiatives for kidney care devices and services.
Role type
Senior Marketing Manager (Medical Devices/Healthcare)
Builds
Therapy adoption, patient journey improvements, and portfolio performance in the Australian/New Zealand market.
Domain
Healthcare / Medical Devices / Kidney Care
Deliverable
product features
Required skills
Strategic marketing, portfolio lifecycle management, commercial leadership, market planning, performance analytics, stakeholder collaboration, budget management, regulatory compliance
Preferred skills
Postgraduate qualifications in Marketing/Healthcare, experience in digital engagement and connected health
Technologies
Data analytics platforms, automation tools, customer engagement technologies
Responsibilities
Develop and execute A/NZ marketing strategy for Acute and Home Therapies; Own portfolio strategy and lifecycle management including positioning and launch planning; Act as strategic commercial partner to leadership and sales teams; Lead marketing execution including campaigns, digital engagement, and events; Establish performance frameworks and report on business outcomes; Lead and develop the marketing organization and manage budgets
Seniority
Senior, hands-on IC with team leadership
