Key Account Manager
Core
Managing and developing key accounts in the off-premise (CHD) sector, specifically the 3rd market (collective catering, offices, and hotels), for a social beverage brand.
Role type
Key Account Manager (Off-Premise/Collective Catering)
Builds
Strategic partnerships and sales growth for Lemonaid & Charitea beverages in the collective catering and office sectors.
Domain
Food & Beverage / Collective Catering / Off-Premise Sales
Deliverable
client delivery
Required skills
Key account management, business development, strategic negotiation, market trend analysis, performance indicator management, client relationship management
Preferred skills
Experience in collective catering, knowledge of off-premise sales processes, adaptability, autonomy
Technologies
CRM tools, sales planning software
Responsibilities
Manage and develop key accounts in the 3rd market (collective catering, offices, hotels); Prospect new clients in collective catering and offices; Define and implement commercial strategies to meet sales targets; Promote products through tastings and events at client sites; Strengthen client relationships through regular follow-up and strategic agreements; Monitor market evolution in collective catering; Promote company ethical and social values to clients and partners.