Senior Growth Manager - ROW Marketing
Core
Lead full-funnel growth strategy for new and emerging Rest of World (ROW) markets, driving client acquisition, activation, and revenue growth for a CFD brokerage.
Role type
Senior Growth Manager (Market Expansion)
Builds
Scalable growth engines and market entry frameworks for low-brand-awareness regions
Domain
FinTech / CFD Trading / International Markets
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Growth marketing strategy, full-funnel ownership, market entry planning, competitor analysis, funnel optimization, CRM lifecycle management, affiliate/IB ecosystem management, data-driven experimentation, cross-functional leadership
Preferred skills
Experience scaling challenger brands, operating in ambiguous environments, building acquisition systems from scratch
Technologies
CRM platforms, growth dashboards, performance marketing tools
Responsibilities
Define and execute growth strategies across ROW markets, identify and prioritize high-potential new markets, drive funnel performance from acquisition to revenue generation, collaborate with CRM teams to improve activation and retention, partner with Affiliate and IB teams to scale partner-driven acquisition, monitor key growth KPIs and run experiments to improve conversion rates
Seniority
Senior, hands-on IC with strategic ownership