Content Specialist コンテンツスペシャリスト - Tokyo
Core
Develop and execute localized content marketing strategies for the Japan market to drive brand awareness, organic traffic, engagement, and conversion.
Role type
Senior content marketing specialist (Japan market)
Builds
Multi-channel content including blog articles, landing pages, email campaigns, social media content, video scripts, case studies, and product storytelling for Plaud's AI voice recorder and transcription platform.
Domain
AI hardware/software, voice recording, transcription, content marketing
Deliverable
product features
Required skills
Content marketing strategy, digital marketing, SEO/SEM, copywriting, multi-channel content creation, data analysis, localization nuance
Preferred skills
Experience with paid social advertising, PR, IMC, CRM, performance marketing
Technologies
Analytics tools, digital platforms (web, social media, email)
Responsibilities
Lead concept development and creative copywriting for localized advertising; plan, create, edit, and optimize multi-channel content; collaborate with PR, IMC, performance marketing, CRM, design, and product teams; analyze content performance and optimize based on engagement, retention, traffic, and conversion metrics.
Seniority
Senior, hands-on IC