CareerPlan

Social Media & Performance Marketing Manager (w/m/d)

Köln, Lichtstraße 43c / Berlin, Schlesische Straße 26Full-time2026-07-13 → 2026-11-12

Core

Planning, managing, and optimizing performance marketing campaigns on Meta and TikTok, serving clients with data-driven strategies and creative execution.

Role type

Performance Marketing Manager

Builds

Social media and performance marketing campaigns for clients

Domain

Digital Marketing / Social Media

Required skills

Performance campaign planning and optimization, Mediaplan development, Data analysis and KPI interpretation, Client consulting and account management, Project coordination and workflow management, Creative concept development

Preferred skills

Influencer marketing experience, Keynote and PowerPoint proficiency

Technologies

Meta Ads, TikTok Ads, Campaign Manager

Responsibilities

Plan and optimize performance campaigns on Meta and TikTok, Develop mediaplanes and manage campaign launches, Analyze campaign results and provide actionable recommendations, Coordinate internal workflows and project timelines, Collaborate with creative teams on campaign concepts, Serve as the primary client contact for social media inquiries

Seniority

Mid-level, hands-on IC