Marketing Manager
Core
Support global and LATAM field & partner marketing initiatives by fostering a connected sales and integrated marketing experience.
Role type
Marketing Manager (Demand Generation & Partner Marketing)
Builds
Integrated demand generation programs, go-to-market plans, messaging, content, and campaigns for CPG and Life Sciences Manufacturing industries.
Domain
B2B SaaS / CPG / Life Sciences Manufacturing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Demand generation, partner marketing, campaign execution, cross-functional collaboration, project management, marketing automation, CRM tools, budget tracking, lead generation, stakeholder coordination
Preferred skills
SaaS/B2B environment experience, 1:few and 1:many campaign building, marketing technology operations, specific tools (6Sense, Triblio, Demandbase), Portuguese language
Technologies
Marketo, Salesforce, 6Sense, Triblio, Demandbase
Responsibilities
Develop and execute integrated marketing campaigns across multiple channels; ensure consistency in product and value proposition messaging; execute demand generation programs from concept through launch; manage campaign deliverables and timelines; support partner and co-marketing initiatives; build knowledge of client base and ideal customer profile; participate in cross-regional planning; develop relationships with sales stakeholders.
Seniority
Mid-level (3-5 years experience)