Assoc Marketing Mgr, Neutrogena HCP
Core
Lead HCP marketing strategy and execution to strengthen Neutrogena's position as the standard of care in priority need states (e.g., Face) among Healthcare Professionals.
Role type
Associate Marketing Manager, HCP Activation
Builds
HCP educational channels, sales enablement materials, trade show/conference programs, and thought leadership initiatives for dermatologists and healthcare providers.
Domain
Consumer Healthcare / Dermatology / Health Communication
Deliverable
product features
Required skills
HCP strategy development, clinical data translation, trade show management, cross-functional collaboration, project management, competitive landscape analysis, KOL engagement, budget management
Preferred skills
HCP activation strategy expertise, complex healthcare data analysis, mentoring capabilities, product development feasibility studies
Technologies
None explicitly stated
Responsibilities
Own HCP marketing strategy for a specific need state; Develop and manage HCP educational channels and congress materials; Partner with sales leadership to develop field tools and training; Support launch planning and detailing strategy; Engage Key Opinion Leaders and advisory boards; Monitor competitive landscape and emerging science
Seniority
Mid-level, hands-on IC
