Lead Affiliate Manager
Core
Lead and scale affiliate marketing operations for an iGaming/online casino product, focusing on Tier-1 markets with Canada as the primary region.
Role type
Senior Lead Affiliate Manager (iGaming)
Builds
Profitable affiliate traffic and partnerships for an online casino product
Domain
iGaming / Online Casino / Affiliate Marketing
Required skills
Affiliate marketing strategy, team leadership and mentoring, partnership negotiation (CPA/RevShare/Hybrid), traffic quality analysis, KPI management, cross-functional collaboration, analytical mindset
Preferred skills
Direct experience scaling traffic in Canada, team building, knowledge of Affilka/NetHunt/Power BI, established Tier-1 network relationships
Technologies
Facebook, SEO, PPC, UAC, Affilka, NetHunt, Power BI
Responsibilities
Lead and mentor the Affiliate Management team; Develop and execute growth strategies for Canada and Tier-1 markets; Identify and negotiate partnerships with affiliates and media buying teams; Manage and scale key partnerships across acquisition channels; Monitor affiliate performance and partner profitability; Optimize partner acquisition, onboarding, and retention processes; Collaborate with Media Buying, Product, BI, Risk, and Payments teams.
Seniority
Senior, hands-on leader with team management