Campaigns & Rewards, Specialist
Core
Plan, develop, and execute agency incentive campaigns, contests, and recognition programs to drive agency productivity, engagement, and business growth for AIA's diverse markets across Asia.
Role type
Specialist in Campaigns & Rewards (Agency Incentives)
Builds
Agency incentive campaigns, contests, recognition programs, performance dashboards, and management reports
Domain
Insurance / Financial Services / Agency Distribution
Required skills
Campaign management, Business analysis, Stakeholder coordination, Project leadership, Data interpretation, Regulatory compliance
Preferred skills
Insurance industry experience, Agency distribution experience, Sales incentive management, Contest administration
Technologies
Microsoft Excel, Microsoft PowerPoint
Responsibilities
Lead planning and execution of agency incentive campaigns and contests; Manage end-to-end campaign delivery including design, rules, implementation, and rewards fulfillment; Analyze campaign effectiveness and agent engagement trends; Partner with internal stakeholders to develop innovative incentive initiatives; Ensure campaign governance and compliance with company policies and regulatory requirements.
Seniority
Mid-level Specialist (4-6 years experience)