Marketing Execution Manager
Core
B2B Marketing Execution Manager responsible for planning, launching, and optimizing marketing campaigns across Lead Generation, Customer Marketing, Content Strategy, and Product Marketing to drive measurable business results.
Role type
Senior hands-on B2B Marketing Manager
Builds
B2B marketing campaigns, content, and sales enablement materials
Domain
B2B Technology, SaaS, IT
Required skills
B2B marketing strategy, Lead Generation, Customer Marketing, Content Strategy, Product Marketing, digital marketing, performance marketing, marketing automation, data analysis, budget management, external agency management, AI tools utilization
Preferred skills
Google Workspace, Google Cloud ecosystem, startup experience
Technologies
Google Ads, GA4, LinkedIn Ads, CRM, marketing automation platforms, AI tools
Responsibilities
Create and execute B2B marketing strategies across key areas; actively manage campaign planning, launch, optimization, and analysis; support sales team with materials to accelerate sales processes; collaborate daily with marketing, sales, product, and customer success teams; independently initiate and implement new marketing solutions and process improvements; manage marketing budget and oversee external agencies; analyze data and KPIs to drive optimization actions.
Seniority
Senior, hands-on IC with team leadership experience