Growth Marketing Manager
Core
Lead performance marketing, channel experimentation, and lead acquisition across international markets to drive customer acquisition and pipeline growth.
Role type
Growth Marketing Manager (Performance Marketing & Lead Acquisition)
Builds
Full-funnel growth strategies, paid campaigns, and automated nurturing flows
Domain
B2B Supply Chain / Trade Finance / Logistics
Required skills
Performance marketing, funnel analytics, conversion rate optimization, paid acquisition channels, CRM tooling, AI tools for experimentation, landing page optimization, A/B testing
Preferred skills
B2B/Fintech/SaaS experience, creative strategy, sales alignment
Technologies
Modern marketing technologies, AI automation tools, CRM platforms
Responsibilities
Design and analyze rapid growth experiments to lower CAC; Map and optimize user journey and conversion funnels; Test new channels, messaging, and ad formats; Manage and optimize paid campaigns; Partner with creative leads for ad copy and assets; Leverage AI tools for campaign setup and testing; Track and report on key performance metrics; Optimize landing pages and automated nurturing flows
Seniority
Mid-Senior, hands-on IC
