VP, Growth
Core
Building and scaling a unified growth engine to acquire, monetize, and retain customers across the full lifecycle for a connected home technology platform.
Role type
VP of Growth (Strategy & Execution)
Builds
Unified growth strategy, data-driven growth models, and lifecycle engagement programs.
Domain
Consumer Technology / Connected Home / Subscription Services
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Growth strategy, product-led growth, lifecycle management, monetization, subscription models, B2B2C operations, A/B testing, AI tooling for growth, cross-functional leadership, team building, data analysis.
Preferred skills
Experience with Answer Engine Optimization, emerging AI capabilities, rapid experimentation culture.
Technologies
AI tools, A/B testing frameworks, digital platforms, voice/bot engagement surfaces.
Responsibilities
Define and operationalize unified growth strategy; establish data-driven growth model; build growth roadmap based on experimentation; partner with product teams to integrate growth into customer experiences; drive upsell and cross-sell performance; lead growth programs across partner channels; design lifecycle engagement strategies; hire and develop growth team.
Seniority
VP, strategic leadership with hands-on execution