CareerPlan

(Senior) Performance Marketing Manager in Berlin - German speaking (m/w/d)

BerlinRemoteFull-time2025-11-12 → 2026-11-11
Hybrid

Core

Develop and execute enterprise-level paid media strategies, monitor and optimize campaign performance and budgets, and lead junior specialists for a leading app marketing agency.

Role type

Senior Performance Marketing Manager

Builds

Paid media campaigns and strategies for app companies (e.g., Deutsche Telekom)

Domain

App Marketing / Performance Marketing

Required skills

Paid media strategy, performance monitoring, budget management, A/B testing, team leadership, cross-channel analysis

Preferred skills

ASO expertise, Martech tools, training program development

Technologies

Facebook Ads, Google Ads, Apple Search Ads, CRM, Design tools, Martech platforms

Responsibilities

Develop and implement paid media strategies, monitor and optimize campaign performance, select and implement new paid media channels, conduct tests and experiments, collaborate with CRM/Design/ASO/Martech teams, develop performance reports and presentations, lead and mentor junior/mid-level specialists

Seniority

Senior, hands-on IC with team leadership