Middle/Senior Media Buyer (Nutra | TT )
Core
Scaling profitable TikTok Ads campaigns in the Nutra vertical by finding and testing creative connections.
Role type
Senior Media Buyer (Nutra, TikTok)
Builds
Profitable ad campaigns and scaled media connections for Nutra offers
Domain
Digital Marketing, TikTok Ads, Nutra
Required skills
TikTok Ads campaign management, creative testing and rotation, multi-GEO targeting, budget management, ROI/CPA/CPL/CTR/CPM/CR analysis, TikTok moderation rules, brief creation for video creatives
Preferred skills
Team leadership, experience with agency accounts
Technologies
TikTok Ads, Telegram
Responsibilities
Launch and scale TikTok Ads campaigns, find and test creative connections, create briefs for video creatives, analyze daily statistics and optimize campaigns, manage large budgets and ensure profitability
Seniority
Senior, hands-on IC with potential for Team Lead