Premium Marketing Lead (Incogni)
Core
Own the growth of Incogni Concierge, a premium privacy service pairing technology with hands-on support, end-to-end including demand, acquisition, and revenue.
Role type
Senior Growth & Go-to-Market Lead
Builds
Incogni Concierge premium privacy service
Domain
Privacy technology + High-net-worth financial services
Required skills
Go-to-market strategy, commercial ownership, partnership development, funnel analysis, unit economics, team building, customer insight, ambiguity management
Preferred skills
Experience with affluent customers, wealth management, financial services, cybersecurity, privacy, or insurance
Technologies
None stated
Responsibilities
Own end-to-end growth (demand, acquisition, revenue), build go-to-market strategy across audiences, test sales models (direct, consultative, upsell, partnerships), build revenue-generating partnerships, collaborate with cross-functional teams, analyze funnel and unit economics, build the team
Seniority
Senior, hands-on IC