Маркетолог відділу таргетованої реклами та SMM
Core
Develop and implement marketing strategies for clients across Meta Ads, LinkedIn Ads, TikTok Ads, and social platforms, coordinating teams to achieve business KPIs.
Role type
Senior Marketing Strategist (Paid Social & SMM)
Builds
Paid social campaigns and SMM strategies for diverse client businesses
Domain
Digital Marketing / Paid Social / Social Media
Required skills
Strategic planning for Meta/LinkedIn/TikTok ads, Team leadership, ROI/ROAS/CAC analysis, Client presentation, Sales funnel understanding, Creative brief management, Pixel/Events API tracking
Preferred skills
YouTube Shorts/Threads organic + paid strategy, CRM data analysis, GA4/GTM knowledge
Responsibilities
Develop comprehensive promotion strategies, Coordinate team leads and specialists, Evaluate channel efficiency and KPIs, Present strategies to clients, Identify new revenue sources
Seniority
Senior, hands-on IC with management duties