Media Planner (Vietnam)
Core
Managing ad campaigns and client relationships to achieve predefined KPIs across multiple advertising platforms.
Role type
Media Planner
Builds
Client ad campaigns and media strategies
Domain
Digital advertising / Performance marketing
Required skills
Media buying, User acquisition, PPC, Platform management (Meta/Google/TikTok/Snapchat), Data analysis, Tracking implementation, Client communication, Campaign optimization, ROI maximization, Upselling
Preferred skills
Platform certifications, Additional platform knowledge (Mintegral/Mediago/Bigo/Pinterest)
Technologies
Meta, Google, Microsoft, TikTok, Snapchat, Newsbreak, Mintegral, Mediago, Bigo, Pinterest
Responsibilities
Manage existing and new client relationships, Provide proactive consulting on media planning, Oversee campaign creation and optimization across platforms, Monitor campaign performance and develop engagement strategies, Troubleshoot issues with internal and client teams, Guide clients to maximize ROI and upsell
Seniority
Mid-level (3-5+ years experience)