Маркетолог
Core
B2B performance marketing and SEO/AEO specialist responsible for scaling paid traffic, managing AI-platform visibility, and integrating marketing channels with CRM for a crypto-processing business.
Role type
Senior B2B Performance Marketing Manager (SEO/AEO)
Builds
B2B lead generation campaigns and automated marketing workflows
Domain
Fintech / Crypto
Required skills
B2B lead generation, paid traffic management (LinkedIn Ads, Google Ads), SEO/AEO strategy, CRM integration, data analysis (GA4), technical task specification
Preferred skills
AEO/GEO optimization, Marketing Automation, fintech/crypto background, webhook/API understanding
Responsibilities
Launch and scale paid traffic for B2B, lead SEO/AEO strategy, control CPL/CPA/ROI, integrate marketing channels with CRM, prepare regular reporting for CMO, assign technical tasks to developers
Seniority
Senior, hands-on IC
