腾讯营销-微信小店投放产品运营
Core
Analyze merchant and industry data to understand advertising needs for WeChat Mini Store, design growth strategies for the ecosystem, and optimize advertising tools to improve ROI.
Role type
Product Operations Manager (Advertising & Growth)
Builds
Advertising tools and strategies for WeChat Mini Store merchants
Domain
E-commerce / Social Media Advertising
Deliverable
product features
Required skills
Data analysis, Customer research, Product strategy, Cross-functional collaboration, Project management, Requirement prioritization
Preferred skills
Commercialization experience, E-commerce experience
Technologies
Data analysis tools
Responsibilities
Analyze merchant and industry data to understand advertising needs, Design and implement growth strategies for the ecosystem, Optimize advertising tools and strategies based on feedback and data
